Anchor Text

Any successful SEO plan should include a solid link exchange tactic. The more websites that link to your sites, the better ranking Google will give you.

An important factor is the link text or “anchor text” that other sites use. The text should be relevant to the keyword you are targetting.

Here is an example

WRONG
Click here to visit my website that sells cheap shoes

CORRECT
My website sells cheap shoes

An easy, yet effective tip.

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